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8 of the Biggest SEO Mistakes You Can Make

Whether you’re a seasoned marketer or a complete novice in this particular practice, it’s always possible for someone to make an occasional mistake when it comes to devising SEO strategies and, subsequently, implementing them. Sometimes, complacency plays a part in this, but more often than not, it’s because the industry and its practices are incredibly fast-moving. […]

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What is Community Management & Why is it Important in Marketing?

Social media, for example, is always providing a consistent stream of content for everyone to view and benefit from. But in this modern age, and as things change, it’s becoming increasingly difficult to target relevant audiences through content marketing alone, which is why marketers are now looking towards community management as a way of reaching […]

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How to Devise a Link Building Strategy

You might have heard of link building before if you’re in the industry, but you may not be sure about what it entails and why it’s so important for SEO. If you haven’t come across the term before, however, you’ll need some more guidance on the matter, and that’s where we come in. In this […]

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What’s the Difference Between Bing & Google SEO?

When it comes to marketing, much of it involves ensuring our clients’ content ends up as high up in the SERPs as possible. Where position number one is the most sought-after spot on Google, there are also opportunities for you to rank highly on Bing, if you can’t quite do it on Google. So what […]

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What Are Google Chrome Extensions?

You might have heard about Google Chrome Extensions and feel like everyone has them installed on their systems, but some of them are far more useful than others, helping you to save time and be more efficient, no matter what it is you’re doing or using the browser for. But if you’ve never used them […]

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