Category: SEO

In this digital age, it’s never been more important for your business to stand out from the crowd online. With so much competition in our midst, it’s imperative that your website makes an impression and, in turn, instil a sense of trust in your visitors. One of the main things at play there is how […]

Updating old content might seem counterintuitive and a bit of a waste of time, but it’s actually quite a valuable task if you’re a content writer who is struggling to hit important headlines whilst also trying to produce content for lower-priority clients. If you’re still not convinced that updating your old content is worthwhile, then […]

Organic traffic is one of the most effective ways of growing your brand, your business or a blog you have. It’s also a strategy that’s considered to be long-term, so you’ll continue to reap the rewards for a long time to come. However, organic traffic can be a difficult thing to draw in. In this […]

There are many ways in which knowing how old a website is would be beneficial to you as someone in the digital marketing industry. This is because, the older the domain is, the more likely it is that there will be an extensive backlog of content on the site and it will also have a […]

Whether you’re a seasoned marketer or a complete novice in this particular practice, it’s always possible for someone to make an occasional mistake when it comes to devising SEO strategies and, subsequently, implementing them. Sometimes, complacency plays a part in this, but more often than not, it’s because the industry and its practices are incredibly fast-moving. […]