Category: SEO

For every ecommerce business owner website traffic is absolutely essential to succeed and to generate revenue. Website traffic can come from many different sources but one of the most prominent is Organic Search. Influencing the SEO of your ecommerce website is a great way to grow your organic traffic and boost your product sales. I […]

To put it as simply as possible, anchor text is the clickable part of a link displayed on a web page. Most commonly it is underlined and blue like this example. “This example” is the anchor text and when clicked takes the user through to another page or site. Most of the time, anchor text […]

There are those who think that search engine optimisation is a mysterious thing, voodoo to a lot of people, SEO can be easy to master if you understand the concepts, there are numerous things which you must do to your website in order for it to be seen as search engine friendly. In this post […]

It is very important to stay on top of the URL’s that Google and other search engines have in their indexes to ensure that removed pages are correctly redirected to appropriate, relevant content. To maintain external links and social shares to removed content, along with reducing 404 errors and potentially loosing visitors, the implementation of […]

Magento has some great functionality for various SEO related elements, one of which is a setting to dynamically add the canonical url tag to pages for you. Despite this Magento doesn’t currently add the canonical url markup to static cms pages automatically. This however is not an issue as we can simply place the following […]