Category: SEO

Businesses today rely heavily on their websites for generating leads, sales and enquiries. Achieving high rankings within the search engines is highly important in order for them to be competitive in their business sector. All too often these websites have issues with their SEO, one of the most common problems we see is that of […]

“Can you produce 500 words for an ergonomic office chairs category page please?” It’s a request that feels akin to Bart Simpson being told to write his name over and over on the blackboard. It’s not meant to be a punishment, but e-commerce category content writing can feel a bit like it sometimes. However, if […]

Earlier in the year Google announced intentions to move forward with plans to encourage the use of secure HTTPS pages amongst sites and webmasters. In short, Google stated that come October, users accessing webpages with forms, login and other input fields would be met with security warnings. To be exact, Google said: “Beginning in October […]

What is m-commerce? M-commerce (the m stands for mobile) is the buying and selling of goods and services through smart phones, tablets, smart watches and smart glasses. More and more people are taking advantage of the convenience of buying and selling on the go. This service has been around since 1997, but was limited to […]

Kumo were asked to perform a workshop to cover the basics of SEO to graduates and new business owners at The Ingenuity Lab, part of Nottingham University’s Business School in Nottingham. The first portion of the keynote is available on our YouTube channel here: https://www.youtube.com/watch?v=mp5jh39M1KI&t=51s and is also embedded below. The second portion of the […]