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How a Blog Can Improve Your SEO Results

In this modern age, everyone uses Google to search for just about everything. Regardless of the industry or sector you work in, this highly-popular search engine will be able to ensure that your website appears in the search results. This will enable the user to find your service or product if they’re making an effort […]

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Microsoft Clarity: The New, Free-to-Use Analytics Product Helping to Get More Visitors on Your Site

Microsoft Clarity is a brand new, free-to-use analytics tool that has recently made waves in the digital marketing industry. If you’re looking for a helpful tool that’ll provide data on a number of different things across your website, then Microsoft Clarity could be the programme for you. Despite how basic it appears, it’s actually a […]

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How to Use Hashtags for Social Media

No matter what social media platform you’re using, hashtags will be highly beneficial when it comes to sharing content, whether you’re using them for personal or business accounts. Either way, hashtags will help to increase engagement, which could then mean more followers, likes and comments. Subsequently, your posts could reach a considerable number of people […]

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How to Write for Featured Snippets & Related Questions

Getting those elusive featured snippets in the Google SERPs is a goal for most SEOs – particularly those working on the content side of things. Featured snippets are the small sections of text enclosed in a box that appear at the top of some search results pages (see below). They are very valuable as they […]

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What are Google’s New Link Attributes & What Do They Mean for External Linking?

A few days ago, Google announced that it was bringing out two new link attributes to help their crawlers identify the nature of links. This post looks at what the new attributes are, when to use them and what they mean for SEO. On 10th September 2019, the official Google Webmasters sent out the following […]

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