Category: Google

As of 26th October 2016, Google AdWords will no longer support the creation or editing of standard text ads. Standard text ads will however, continue to show alongside extended text ads, but you’ll no longer be able to create or edit standard text ads. Standard text ads are to be replaced by a brand new […]

Since the birth of Google’s AdWords brainchild way back in the early 00s, “Converted clicks” has been a viable metric to measure behaviour on your site traffic coming from an ad. Come September 21st 2016, however, it will be officially no longer available with Google saying it has now become an outdated metric. From that […]

Google have announced their latest AdWords feature – price extensions. Ads now have the ability to showcase some of the advertiser’s prices for relevant services and products, making it easier for users to identify charges before clicking through. Qualified Clicks and Increased Conversions Price extensions appear as multiple rows with one item per row. Here […]

The Accelerated Mobile Pages Project (AMP) now has support for Google Analytics. This essentially means that measurements and data accrued through AMP is now easier to view and work with than it was when AMP was first launched as an open source specification. The Accelerated Mobile Pages Project site is: https://www.ampproject.org/. What Is AMP? AMP […]

Our agency are celebrating as we’ve been officially recognised as being in the top 5% performing Google Partner agencies in the latest Ready to Rock competition. The latter stages of this competition, ‘Legends of Rock’ had over 650 participating digital marketing agencies, competing to attain results for new clients and had a wide range of […]