Category: Copywriting

Christmas blog posts might seem cheesy around this time of year and, in some cases, very similar to each other, but they’re actually far more important than you might have otherwise thought. From building a rapport with your staff to generating a large amount of traffic that’ll help to increase leads, improve conversions and maximise […]

Marketing is integral to the smooth running of businesses, especially when it comes to online presence and exposure. However, Christmas is the time when people make more purchases than at any other time of year. From gifts and food to drinks and partying, the economy sees a huge upturn in the amount of money people […]

In 2018, according to the BBC, 1 in 5 Brits had started and completed their Christmas shopping by November, with others pushing it right into the last weeks of December. With this in mind, we should be looking to plan and publish Christmas content at the right time, starting as early as October in some […]

Monthly newsletters might seem outdated or somewhat of a waste of time, but this isn’t actually the case. An increasing number of companies are looking to newsletter distribution as a way to put their business on the map, setting them apart from their competitors successfully. Newsletters provide a wide range of benefits to companies, even […]

Content marketing is an incredibly effective way of putting your business on the map, as opposed to your competitors. It will help to ensure increased leads and sales which, subsequently will ensure the success of a business. But what makes content marketing such an effective tool for companies in this digital age? We’ll be looking […]