Category: Copywriting

LinkedIn Creator Mode is an excellent way for content creators to get noticed and to gain more exposure in a social media setting. LinkedIn is a social networking site that is deemed to be more professional than using Facebook to connect with colleagues and prospective employers, clients and workers.  But LinkedIn isn’t just for those […]

American and British English might sound the same, but there are actually some major differences between the two. From the use of past simple tense and present perfect tense and the word “got” over “gotten” to “have” and “take” and the accent, there are several ways in which American English is different from British English, […]

Innovation and creativeness often come hand-in-hand. Most of the time, you can’t have one without the other. In order to be creative, you need to be thinking innovatively and vice-a-versa. But why is being both creative and innovative so important for businesses today? You might be thinking that it’s not relevant in your industry.  You […]

Whether you’re in the marketing industry or are looking for a career change, you may not be aware of what content creators do or why they’re essential to the smooth-running of any business. From marketing agencies to an in-house team of people who look after a blog and social networking, content creators are everywhere. Without […]

It can be difficult to know the difference between American and British spellings when it comes to writing copy. If you’re untrained in the art, then the differences can be so small that they go completely unnoticed, meaning that your British copy could be riddled with Americanisms. This is usually because our word processing programmes […]