Category: Content

Whether you’ve heard of newsjacking or not, it can prove to be a beneficial tactic when it comes to SEO and content creation. It’s something that journalists, bloggers and markets have been using since we started reporting on current affairs, even pre-dating the internet. But just in case you aren’t sure about what newsjacking is, […]

Everyone knows the importance of a great website, especially if you offer your goods and services online, mostly. No matter the size or scale of your company, a solid, well-performing website is integral to generating leads and securing sales, no matter the industry you work in. However, they should be considered more as an investment […]

The short answer is no, there is no such thing as a right website font. There is no one font that is the go-to for websites in general. However, it is entirely possible to choose the wrong font for your brand. This is because a website font can say a lot about you as a […]

If you’ve got experience in marketing, then you’ll have heard of evergreen content. You’ll likely also have a good grasp on what it is, what it means and why it’s important for SEO. However, if you’re new to the scene, then evergreen content might be something that’s entirely alien to you. If that’s you, then […]

You might have seen that the new app, launched by Meta, rolled out on Wednesday 5th July. Described by many as the Twitter app for Instagram users, it’s caused quite a splash in the online world, with Elon Musk condemning the new app as a straight copy of Twitter, together with speculated plans to sue […]