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What is Newsjacking?

Newsjacking is an ever-growing content creation method that is used, sometimes, by content writers. It can be used to create articles, infographics, videos and even podcasts. No matter what spin you want to put on it, newsjacking can be a highly-effective way of spreading the word about your business whilst also reporting on something that […]

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How to Distribute a Press Release

Whether you’ve written and submitted a press release before, or if it’s your first time doing it, there is a process that needs to be followed when it comes to submitting a press release. In this article, we’ll be explaining what a press release is, why they’re important and how to distribute one effectively.   […]

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How to Create Thumb-Stopping Content on Instagram

71% of internet users will access social media sites and networks at least once a month, according to eMarketer. That equates to around 2.46 billion people worldwide. Social media is the most ideal platform for content creators and influencers alike to make a big splash in terms of establishing a great first impression and retaining […]

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The Do’s & Don’ts of Newsjacking

Whether you’ve heard of newsjacking or not, it can prove to be a beneficial tactic when it comes to SEO and content creation. It’s something that journalists, bloggers and markets have been using since we started reporting on current affairs, even pre-dating the internet. But just in case you aren’t sure about what newsjacking is, […]

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The Downside of Online Website Builders

Everyone knows the importance of a great website, especially if you offer your goods and services online, mostly. No matter the size or scale of your company, a solid, well-performing website is integral to generating leads and securing sales, no matter the industry you work in. However, they should be considered more as an investment […]

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