Category: Content

The English language is especially complex. It comes in two different forms, most commonly being American English and British English. Both have very distinctive differences and they’re used specifically for different audiences and nationalities. While British English is reserved for British speakers, American English isn’t just for the eyes of Americans.  It’s used to communicate […]

There are many platforms available to businesses and creative individuals who are looking to start a blog of their own. From Spotify and Blogger to Tumblr and Squarespace, there are many platforms available these days where a blog can be showcased to its fullest potential. However, for one reason or another, WordPress is a blogging […]

Having a content audit carried out on your website is absolutely paramount when it comes to performing well in Google and setting your website apart from your competitors’. But there are certain instances where a content audit is needed. In this article, we’ll be discussing what a content audit is, when you need one and […]

If you work within the marketing industry, whether you’re an SEO expert or a copywriting specialist, you’d have likely come across the phrase ‘keyword density’ or ‘keyword-dense’ when people refer to a piece of copy or website content in general. It can be difficult to determine whether a keyword-dense piece of content is a good […]

Blogging. It’s the backbone of any successful website for most businesses. There are many benefits to having a blog attached to your website; it allows you to introduce yourself and your business to your customers, it can boost relationships with clients and you can share useful, relevant information about your industry that will get you […]