Category: Advice

Despite common belief, contact forms are actually an incredibly important part of your website. The page itself will give you an opportunity to connect with visitors to your site which will subsequently convert them into leads, but only if you make your contact form a hit.  The vast majority of the public don’t want to […]

Customer retention essentially involves deterring customers from purchasing goods and services from your competitors. It’s important that you have a number of strategies in place that’ll work to keep the clients you have.  Although, most businesses will focus entirely on gaining new customers as opposed to retaining the ones they already have. This can often […]

Infographics are everywhere. They’re often used in content strategies where information and data needs to be read, understood and processed quickly and as such, they’ve been firmly implemented in numerous marketing campaigns for a variety of different industries and sectors, and for good reason. Often used as either a standalone content piece or to go […]

Video conferencing has catapulted to the forefront of remote working. With the Covid pandemic causing more people than ever before to work from home, Zoom, Skype, Microsoft Teams and other video calling platforms have been helping companies all over the world to connect with employees, no matter where they are. However, there are some businesses […]

Content calendars are an integral part of your content strategy and they’re incredibly easy to put together. However, where they might be simple to generate, it can take up a considerable amount of time, depending on how complex you want it to be. Although, it’s an entirely worthwhile task in the long run as it’ll […]