Category: Advice

It might be a bit disheartening to learn that your website has a particularly high bounce rate. But it’s important to keep in mind that this could be for a number of different reasons. It shouldn’t be looked at as a failure. It should be viewed more as an opportunity for change and improvement. So […]

Rebranding your business can be an overwhelming task for any business owner. But as daunting as it might seem, there are several ways in which your company can benefit from it. If you’re thinking about undergoing a rebrand, there are a few things you’ll need to think about first and one of those things is […]

Blog content is a fresh, creative way of keeping your readers up to date with company news and industry hints and tips. But like with everything, blog posts can become stale and outdated over time and they would therefore require refreshing and repurposing in order to meet the expectation of today’s modern audience. It will […]

It happens to every writer at some point in their careers. It’s almost an inevitable part of the job. Where it doesn’t happen very often, a writer knows when a block is about to set in – your prose ends up making no sense, there’s typos everywhere and you start to lack the motivation to […]

Not every single industry out there isn’t terribly exciting, especially to the average person. But when you’re a content creator, it’s impossible to skirt around the industries you don’t find to be very interesting or that you find to be “boring”, for lack of a better word. However, your clients are still paying for a […]