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7 Things Your Website Should Be Doing for You

A website is absolutely critical for all businesses in this modern, digital age. It’s important that they look the part, of course, but it’s also paramount that they actually have optimum functionality and are providing you with the best possible results. If your website isn’t doing one or more of the following things, then it […]

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The Importance of Updating Old Content

Updating old content might seem counterintuitive and a bit of a waste of time, but it’s actually quite a valuable task if you’re a content writer who is struggling to hit important headlines whilst also trying to produce content for lower-priority clients. If you’re still not convinced that updating your old content is worthwhile, then […]

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7 SEO Tips for Increasing Organic Traffic to Your Site

Organic traffic is one of the most effective ways of growing your brand, your business or a blog you have. It’s also a strategy that’s considered to be long-term, so you’ll continue to reap the rewards for a long time to come. However, organic traffic can be a difficult thing to draw in. In this […]

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How Can Content Creators Prepare for a TikTok Ban?

TikTok exploded onto the worldwide scene in 2020, a short-form video-sharing app that’s incredibly popular with influencers and users around the world. But in recent years, governments throughout the globe have become suspicious of the real intent behind the launching of the app, particularly in the shadow of the tension that’s arisen between China and […]

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How to Determine the Age of a Website

There are many ways in which knowing how old a website is would be beneficial to you as someone in the digital marketing industry. This is because, the older the domain is, the more likely it is that there will be an extensive backlog of content on the site and it will also have a […]

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