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There are many different forms of marketing in the industry, each one offering specific benefits to the client. When put together, it can be a recipe for success as each marketing method brings something new to the table. This is no different for storytelling marketing, but what is storytelling marketing and how can it benefit […]

Digital marketing reviews are recommended by digital marketing agencies, such as us here at Kumo. There are many reasons for this, one benefit being that it helps the marketing firm to understand your business, realise your goals and to take the action necessary to achieve great results for their clients.  Something that comes hand-in-hand with […]

Cookies. They’re a relatively new concept and another hurdle to get over when we want to browse the web. But even in this digital world that we live in, a shocking 28% of adults in the USA alone do not know, or have any understanding of, what an internet cookie is, claims CookieYes.  This is […]

SEO content is content that is written with optimisation in mind. The copy needs to be noticeable online and it should be ranking high in the search engine results (SERPs) as a result. But without writing SEO content, the aforementioned isn’t always easy, or possible.  However, that being said, writing SEO content isn’t that straightforward […]

A digital marketing checklist can be a very in-depth, detailed process that most professionals in the field will follow, more so when they have a new client join their list. Not only is it a great way for marketers to stay on top of the work they need to do to help their clients, but […]